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The End of mystery shopping

For Home Building

Forget mystery shopping.
Coach your new home salespeople 100x faster with Rilla virtual shadows.

Trusted by the top builders in the world.

HOW IT WORKS

3 Simple Steps

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01

Talk

Your salespeople talk to customers in model homes, showrooms, or design studios.

01

Talk

Your salespeople talk to customers in model homes, showrooms, or design studios.

phone

02

Record

They record their conversations with the Rilla app.

02

Record

They record their conversations with the Rilla app.

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03

Coach

You coach your reps 100x faster with virtual shadows.

03

Coach

You coach your reps 100x faster with virtual shadows.

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Rachel Starratt
Our sales
increased

by 45%
"Our top performer is coaching other sales team members. Being able to ask Rilla’s AI general questions about our overall sales team has been really useful to get data for all of our divisions."

Rachel StarrattSenior VP of Sales & Marketing

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+29%

Average increase
in close rate

20x

Lower cost per review

100x

Time savings for
coaches and managers

Taylor McIntyre
Coaching
from anywhere
"At my own time and at my own pace and leisure, I can go in and and do coaching really from anywhere."

Taylor McIntyreRegional Sales Manager

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Arden StehlingBackground Image
Life before
and with Rilla

100%

Visibility

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"Rilla helps the sales process by remembering everything, then we go into Rick — a little chatbot where we can ask it anything and it’ll answer immediately."

Arden StehlingSales Consultant

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"We have done mystery shopping for a number of years, but it didn't get us a true accurate representation of what our customers were experiencing because they weren't a real customer."

Rachel StarrattSenior VP of Sales & Marketing

Give your coaches

Superpowers

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Super Speed

SuperSpeed

Coach Fast

3 MIN RIDEALONGS

With Rilla, we’ve done 5,000 virtual ridealongs in the last 30 days, with 130 technicians.

Ken Midgett

VP of Talent

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Super Vision

SuperVision

Coach Everyone

100% VisIbility

Rilla gives you the ability to see the behaviors of every seller, on every appointment, every day.

Eric Smithey

General Manager

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Teleportation

Teleportation

Coach Anywhere

INFINITE LOCATIONS

I do ridealongs while driving. It’s been a game changer to not waste my windshield time.

Tim Hissam

Sales Manager

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Integrations

Rilla integrates with the platforms that power your business. We pull in customer info, appointment data, deals and more from your CRM so you can coach with all the context you need.

Frequently asked
questions

How does the AI work?

We take your sales process and train our AI on it thousands of times so it knows it inside and out.

The AI is custom-tailored to your company, market, and process.

If you don't have a sales script, don't worry.

Our AI will learn from your top performers and hold the rest of your reps to that standard.

How long does it take to get set up?

It takes 1 hour and 45 mins. That’s it! It really is that easy. Book a demo and see for yourself!

Is this legal?

Yes, it is perfectly legal to record in person conversations with home buyers in your showrooms, design studios, or model homes. You just have to let them know you’re doing so in the following states: California, Massachusetts, Connecticut, Florida, Maryland, Illinois, Washington, Montana, Pennsylvania, New Hampshire, and Oregon.

Many of our customers let new home buyers know that the recording will be taking place in advance of their appointment, they put signs in their showrooms, or include a disclaimer in their sign in process.

How do reps feel about recording their conversations?

At first, there's some hesitation. But once reps start reviewing real conversations and receiving targeted coaching, the shift happens fast.

Within the first month, most teams see 40–50% performance improvement. At that point, the doubt disappears and top performers become obsessed with finding every competitive advantage.

“Our sales have increased by 45% with less leads and less reps.”

Rachel Starrat

Senior VP of Sales

Let's Do This

Sales is a sport. Coach your people like athletes.

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